Lavoie Series 1

To launch the Lavoie Series 1 e-scooter we directed and produced a campaign, helping create hype around a new product. Capturing dynamic expressions of freedom, movement and power, we fused 3D motion with film to demonstrate the products unique Flowfold system.  

Culminating in a synchronised performance between product and person, the narrative expresses freedom of movement, unfolding your world around you.