Lavoie
Creative Direction | 3D motion | Video
To launch the Lavoie Series 1 e-scooter we directed and produced a campaign, helping create hype around a new product. Capturing dynamic expressions of freedom, movement and power, we fused 3D motion with video to demonstrate the products unique Flowfold system.
Culminating in a synchronised performance between product and person, the narrative expresses the urban world unfolding around you.